Cloud Thinking Business Consulting

CLOUD THINKING WORKSHOP: SOCIAL MEDIA & ONLINE MARKETING
Social media online marketing consulting cloud thinking

COURSE DETAILS

  • Duration 8:30 - 16:30
  • Receive a Certificate of attendance
  • Dynamic and experienced facilitator
  • Training manual with notepad & pen
  • Lunch
  • Refreshments during the course
1 Day Course 
R2 450
All Inclusive
Discount: 2+ delegates

COURSE OUTLINE

Module 1: Web presence basics
  • The Social Media Revolution.
  • Understanding Online Marketing
  • Etiquette & Principles of Social Media
  • What you need to know about Online Marketing

Module 2: Develop a Marketing Strategy
  • How to approach online marketing
  • Online tools
  • What makes you successful online
  • Social media can work for you
  • How well are you doing?
  • Plan for success

Module 3: Your website
  • Why you need a good website
  • Build it yourself
  • What kind of content do I need?
  • Use 3rd party tools
  • You need to know how well you are doing
  • Search Engine optimisation

Module 4: Blogging
  • Why blogging works
  • RSS Feeds
  • Blogging strategy
  • How well are you doing?

Module 5: Podcast to create listeners
  • What is a podcast?
  • Why it works
  • How to do it
  • RSS Feeds
  • Promote your podcast

Module 6: Video is the new TV
  • Understanding online videos 
  • Why it works
  • How to do it
  • Share the experience of your business

Module 7: Using photo’s to show your business
  • Why it works
  • How to do it
  • What kind of photos to use
  • Measure your results

Module 8: Build a community
  • Social networking overview
  • Why it works
  • The Social Media World
  • Become a personality not a ghost

Module 9: The Facebook Game
  • What it is and where it comes from
  • Why it works
  • Your Facebook page
  • Groups
  • Page vs. Group
  • Winning with Facebook
  • How well are you doing?

Module 10: LinkedIn – Business networking
  • What is LinkedIn?
  • Why it works
  • Groups
  • Events
  • How well are you doing?

Module 11: Twitter - Real-time web
  • Blogging in real time
  • Why it works
  • Understanding Twitter
  • How to tweet
  • Building followers
  • How well are you doing?

Module12: Social Bookmarking Sites
  • What is Social Bookmarking?
  • Why it works
  • Save some sites
  • Attach them to your blog
  • How well are you doing?

Module 13: Do you need help
  • Finding the right help
  • Define the environment
  • The Social Media Manager
  • Virtual help
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Accepted in the ezSearch South African business directory. Accepted in the ezSearch South African business directory.